Eid Card

This was the Eid crad designed after a brief of designing a festive christmas crad had just finished. Yahya who also is celebrating Eid (today actually) was contemplating a design for one as was I and instead of individually we decided to produce one together and in just over a week we mass produced just under 100 cards with packaging (envelopes) by hand.

These images do not do the card justice however just to protray what the completed cards were however one image shows the front of the final card, a close up of the sticker it self, one with the card opened and finally one with the card and the envelope with the (sticker on it) separate.

The narrative is to convey the actually symbolism of what this Eid represents which is Sacrifice (of a sheep). The colour of the text connotes the richness of Islam, the actually texts meaning (which is the blessed festival of Eid or Eid Mubarak or Eid-ul- Fitr) as well as complementing the red as that stands for the blood and sacrifice physically itself which fills the sheeps head, legs and tail.

The notion of a sheep intertwines with the text, meaning and colours but holds a simplistic, subtle tone and professional appearence. The sheep was non- cliche part which is quite unexpected to boldly see on an Eid card when it simplifies to killing an animal and eating it however that is the exact message and portrayal that was desired. The overall card was then finished off with an uncomplicated (again hand made envelope) and a customised sticker with Yayha text in Arabic calligraphy(left in white and overall coloured in red) and Zarah (also in Arabic calligraphy) but written over in black.

The over layering of mine and Yahya's name, is to show the joint effort and a passion while and through out the stages of the card as well as the fun joy of constructing but with meaningful impact it had personally and for the rounded meaning Eid itself.